Fashion • Entrepreneurs

Rock this Years’ Swimsuit Season with Bfyne

13 Jun, 2018 • by Fashionomics Africa
Rock this Years’ Swimsuit Season with Bfyne
Fashionomics Africa

The sun’s out, temperatures are rising, and the clear, sparkling waters of the ocean are beckoning us to start the summer with a big splash. Before you dive into the season however, you’ll want to make sure you have a swimsuit that is both stylish and designed to keep everything in place – and this is where you can’t go wrong with Bfyne’s eye-catching and body-conscious creations.

Buki Ade, the Nigerian-American designer behind the Bfyne brand, first started creating swimwear after recognising the lack of culturally inclusive designs within the swimwear industry and took it upon herself to change this narrative. Under the brand’s motto, “Unleash your inner Fynebabe”, Ade has created a unique swimwear line that celebrates different body-types with flattering cuts and strategically placed seams, making it an inclusive fashion-line catering to all women. This makes Bfyne a revolutionary brand within an industry that is famous for its lack of diversity and representation.

The Bfyne designs will draw the attention of all your fellow beach-goers with their colourful, afrocentric prints and uniquely playful cuts and we can only hope that the lifeguards at your local beach hangout are in top form, because bikini’s such as the Kimiko Set might just be capable of taking people’s breath away. Ade wants her customers to strut along the beach with the confidence of a queen and designs such as the Mila Set or the Nami one-piece  exude exactly that: royalty. It is simply impossible to slip into one of Bfyne’s designs without feeling worth a million dollars.

Finding a right bikini that not only looks awesome but also fits your body type can be a nightmare when sticking to mainstream designs that tend to forget about big-bosomed women and curvaceous booties. Spare yourself the frustration this summer and head directly to the Bfyne website – swimwear shopping has never been so easy and exciting. Paying special attention to quality and function, each and every Bfyne design is handsewn and undergoes a rigorous testing process to ensure sheer perfection.

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